Ashley Manson of Authentic Counseling came to Mtn. Dog Media in the spring of 2015 by way S.A.S. Performance Consulting. Ashely had been developing her therapy practices and was looking to legitimize her business with a unique, custom brand identity and website. Now just a few months later Ashley is equipped with everything she needs to launch and legitimize her new business!
Brand Development: Logo, Fonts & Colors
First we set out to create Ashley's personalized brand identity. She created a mood board reflecting a preference for organic, natural shapes and colors. Upon observing Ashley's clear affinity toward hand painted images, Mtn. Dog's lead designer decided to bust out the art supplies to bring this project to fruition! The watercolor textures you see in the logo and throughout the site were all hand painted for the project!
Custom Website Build for Search Engine Optimization
Like any modern business, search engine optimization is going to be an enormous priority for Authentic Counseling. As she seeks to grow her clientele, Ashely will want to drive new traffic through search engines, so we sought out to make her website optimized from the ground up. Her custom site is build on a WordPress platform and features our favorite gamut of SEO plugins. The custom design was executed by Mtn. Dog Media using WooThemes Canvas.
Some of our favorite aspects of the site? The seamless mobile responsive design, engaging color scheme, and custom watercolor elements throughout. This site is calming and approachable for Ashley's clients while still maintaining an air of modern professionalism. New patients can obtain the necessary forms via easy-to-use download links, browse a selection of Ashley's favorite resources, subscribe to the Authentic Counseling newsletter, and more!
Check it out at AuthenticCounseling.org. Interested in speaking with Mtn. Dog Media about your business idea? We're ready to help you bring your entrepreneurial vision to fruition!